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This is a technique that firms use to promote a product, service, or idea directly to consumers through specific channels, without involving intermediaries. It is characterised as a marketing strategy ...

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CLEVELAND, Ohio - Eastern Michigan University aims to lure Ohio students with messages that promise “all are welcome” and will be given “freedom to grow.” We’re talking about the cost of SB 1 on Today ...

AUBURN — Jackson Township officials say they are “proactively enhancing” the capabilities of the township’s fire department.

Post-pandemic B2B content marketing demands value-driven, personalized, omnichannel, and interactive content—measured by data—to build trust, engage buyers, and drive qualified leads.

For this week’s edition of Agency Advice, top names in creativity, tech and futurism give us a crowdsourced list of the top ...

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