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Allison, T. H., Davis, B. C., Webb, J. W., & Short, J. C. (2017). Persuasion in Crowdfunding An Elaboration Likelihood Model of Crowdfunding Performance. Journal of ...
Petty, R.E. and Cacioppo, J.T. (1986) The Elaboration Likelihood Model of Persuasion. Advances in Experimental Social Psychology, 19, 123-205.
With the continuous development of social networks, the time people spend on social networks has gradually increased, and the regularity and predictability of their behavior is increasingly prominent.
In this paper, the information dissemination model influenced by opinion leaders is combined with the elaboration likelihood model (ELM), and the OL-ELMSFI dynamics model is proposed. Taking real ...
A group of current and former employees is calling for sweeping changes to the artificial intelligence industry, including greater transparency and protections for whistle-blowers.
Conclusion: Focusing on physician-presented information, this article organically combines the Elaboration likelihood model with trust source theory and online word-of-mouth from the perspective of ...