Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.

What is Roblox? ROBLOX is an online virtual playground and workshop, where kids of all ages can safely interact, create, have fun, and learn. It’s unique in that practically everything on ROBLOX is ...

Roblox's online gaming platform attracts millions of users every day, which has translated to incredible growth for the business over the years. The company has come under fire for not doing enough to ...

Two lawsuits filed on behalf of a Wake County teen and a Cumberland County teen allege that popular apps Roblox and Discord created an environment that allowed a Louisiana man to exploit her online.

In recent years, Roblox has emerged as a platform that brings game creators and players together under a single, metaphorical roof. It’s a concept that could be seen as the future of gaming in a way, ...

Roblox’s Steal a Brainrot, based on “Italian Brainrot” memes, has become a breakout hit—the Roblox/Fortnite game recently hit almost 24 million players in a single day. Roblox is the gaming hub of ...

There is no shortage of games on the Roblox platform. Players spend hours playing a broad range of titles. These games appeal to a massive audience. Players can hang out with friends and meet new ...

An error has occurred. Please try again. With a The Portland Press Herald subscription, you can gift 5 articles each month. It looks like you do not have any active ...

GameSpot may get a commission from retail offers. So you or your child wants to play Roblox? That’s great, but where do you begin? In fact, where do you find it in the first place? As the app is ...

Social media personalities Dixie and Charli D’Amelio are expanding their animated franchise Squeaky & Roy to Roblox. The Roblox game Dress Up BFF was developed with tech and entertainment firm ...