One of the reasons Klaviyo has been recognized by Expert Consumers is its robust email creation tools, which streamline the process of designing, writing, and optimizing newsletters.

Smart business leaders are finding that the methods they’ve used for years on direct materials work well for services ...

South Africans have just gained powerful new ammunition against unwanted spam calls and marketing harassment thanks to a ...

The former UnitedHealthcare salesperson who filed the lawsuit has “direct and firsthand knowledge of the fraudulent activity, ...

Part Two of this two-part article examines practical steps marketers must take to succeed in this changing landscape by ...

The Protection of Personal Information Act (POPIA) Regulations have just received a facelift, with the Information Regulator publishing amendments to the Regulations on 17 April 2025.

Content marketing is changing fast—and the old playbooks for SEO, SEM, and social media no longer work. With AI providing many answers, how can your content stand out and attract B2B buyers? Discover ...

(CNN) — Russian President Vladimir Putin said Monday he is open to the possibility of bilateral talks with Ukraine for the first time in years, as pressure from the United States builds on both ...

MarTechBot is thinking ... Using surveys from the last six months, we’ve added a section on AI adoption in marketing and updated the section on marketers’ attitudes. There is a lot of talk about AI’s ...

Customers are vital to any business, and customer relation management (CRM) systems can help you maximize every interaction. We help you choose the best CRM for your business among our top-tested ...

WASHINGTON (AP) — The Trump administration plans to eliminate the IRS’ Direct File program, an electronic system for filing tax returns directly to the agency for free, according to two people ...