If you’re a digital marketing professional ... audience and perform well across a wide range of devices and websites. Banner ads are considered a more traditional type of display advertising.

Her expertise is in personal finance and investing, and real estate. Digital marketing is the use of websites, apps, mobile devices, social media, search engines, and other digital means to ...

Some consumers are beginning to shop using ChatGPT, and digital marketing that’s geared toward web searches must shift too, experts say. The threat that generative AI poses to search engines was ...

Whether you run an e-commerce business or a traditional brick-and-mortar store, investing in digital marketing can be essential in promoting your brand and remaining competitive in the marketplace.

How many times they click on a link How much time they spend on a web page How often they open emails and much more But the vast amount of information available about digital marketing performance can ...

A small business’s online marketing strategy may include email, digital ads, social media, website content and online influencers. Many, or all, of the products featured on this page are from ...

Digital marketing strategist Amanda Hoffman works Tuesday at Informatics Inc. in Cedar Rapids. She’s been with the web design and marketing company for more than four years. (Savannah Blake/The ...

CMO of Identity Digital. “Founders and business owners shouldn’t have to compromise or rethink their branding to get the web address they want. The closer the name of your brand or your site ...

With new marketing channels constantly emerging, digital agencies keep up by delivering services ranging from mobile and web app development to branding and virtual reality. Headquartered in Chicago’s ...