Pirate Ship didn't win me over with better postage rates. It won me over because it took a mundane chore like bulk shipping and made it seem fun. The CPA world has just as much opportunity to surprise ...

While e-commerce offers plenty of benefits, it also comes with its own set of challenges and drawbacks. It’s important to go ...

The collapse of the Good Glamm Group has cast a spotlight on India’s struggling brand aggregator market. Once hailed as a D2C disruptor, the company is now facing a major restructuring after lenders ...

This article shows how B2B marketers can use AI to create consistent, high-quality content at scale without sacrificing strategy or brand voice.

Explore more than 1,000 real-life examples of how organizations are embracing Microsoft’s proven AI capabilities to drive impact.

Albertsons Companies has appointed Brian Monahan as the new head of its retail media division, Albertsons Media Collective.

Picture this: writing a catchy tweet, a snappy ad, or even a full-blown article doesn’t require hours of brainstorming or caffeine-fuelled late nights anymore. Thanks to AI, creating content is now ...

The chief marketing officer (CMO) is no longer just the voice of the brand. Or at least, we shouldn’t be. Today’s CMO should ...

We developed ways to communicate in a secret and coded language because we had to.” In the nineteen-sixties and seventies, ...

Being the wayward academic you are, you believe that the answer to any question and the solution to any problem can be found in a book. You need the right book for you and your team to read and ...

Brands spend millions activating around Coachella. Then they spend the next three months trying to figure out if any of it ...

Shoppers from across Missouri and neighboring states make regular pilgrimages here, drawn by legendary tales of incredible finds. The antique collector who discovered a valuable mid-century credenza ...