Malcolm (Mal) MacDougall, a Madison Avenue veteran best known for his “just for the taste of it” ad campaign introducing Diet Coke ... he told Adweek in 1990. He decided to emphasize taste ...

Let’s get fizz-ical. A Toronto-based registered dietitian has evaluated the healthfulness of the no-calorie diet sodas Coke Zero and Diet Coke — and the results are soda-pressing for Coke fans.

Inset: President Donald Trump drinks a Diet Coke at Trump National Doral Golf Club, Thursday, Oct. 27, 2022, in Doral, Florida. More David M. Bennett/Lynne Sladky/AP A famous 1995 ad depicted ...

Coke Zero vs. Diet Coke: a clash of the titans. Now, I'm an '80s kid, and for decades, Diet Coke was my beverage of choice. Sorry, Tab—your pink cans were stylish ...

The supermodel collaborated with Diet Coke last year, too Credit: Diet Coke Kate, 49, fronting a Diet Coke campaign for the second year running, slipped into a black Katy England dress with gold ...

with the introduction of the first notorious “Diet Coke break” ad. “[They] were kind of risqué for the category,” notes Chandon, “by showing women ogling an attractive man drinking Diet ...

Before joining Vox, she worked for TheStreet. Graham Starfelt has always been a Diet Coke drinker. He describes it as a “family tradition” — he picked it up from his mom. He doesn’t drink ...

When Diet Coke first came out in 1983, its makers had one goal: Make it clear this is a diet soda. After all, the drink was created, at least in part, in response to a failed attempt at a subtle ...