While the value of from the sports collection is depreciating, the Rolex Day-Date 36 is becoming more valuable as time passes. In the past month, from August to September, the value increased by 2%.

Brady’s Day-Date would still be worthy of attention, even if it weren’t for its rare dial. Its 40 mm Oyster case is made from 950 platinum, topped with a smooth bezel and scratch-resistant ...

Tom Brady Caught the Emoji Rolex Bug, Too Just a week after John Mayer wore the year’s most talked-about Day-Date, the NFL great hopped on the bandwagon.

The Rolex Day-Date 36 with a turquoise dial. Rolex Drake’s piece is also fitted with a new-generation movement, caliber 3255, which was designed and manufactured entirely in-house.