This infographic explores a clarity gap in which effective B2B marketing execution is being hampered by misconceptions in four key areas: intent, activity, lead growth, and campaign volume.

Two hospital leaders share methods to quantitatively and qualitatively understand where your organization is falling short with trust among patients and staff.

In a recent Tech Pro Research survey, almost all respondents said their company collected data to glean business insights, but only 39 percent said their company has invested in big data platforms.

As we enter the second half of the year, it’s time to start planning your holiday campaigns, and mapping out the optimal path to maximizing your Christmas and sales day messaging. Yes, it’s still ...

Infographic: Cloud use is growing, but the data center isn't dead yet But only 8 percent said they have everything there. Written by Amy Talbott, Contributor May 1, 2017 at 8:37 a.m. PT ...

Infographics are a great way to represent data in a coherent and easy-to-read way. Check out these steps for infographic design to get started.

While the data from the previous year represents a look back at major trends of the year, it also paints a picture of where public-sector IT teams will be focused in the future.

The role of a data scientist may sound shiny and brand new, but the theories behind data science have been around hundreds of years. In the 1740s, Bayes’ Theorem laid out the parameters for ...

A recent increase in the use of mobile technology has only increased the risk for compromised data: According to the infographic, 88.6 percent of healthcare providers access patient information on ...

Editor’s note: Allan Krans is Practice Manager and Principal Analyst at Technology Business Research. HAMPTON, N.H. – While integration has always been important from an IT perspective, recent ...

In a time when diversity, equity, and inclusion (DEI) programs and principles are under fire, it's important for CNOs to ...

The healthcare industry has seen many security breaches, costing an estimated $6.5 million every time it occurs. Can blockchain fix it?