A few years ago, Foot Locker’s loyalty program had low customer penetration. Today, 50% of the company's sales are from loyalty program members, up from just 20% one year before. Here's how the brand ...

If your birthday is in July, you're in luck! It may be America's birthday month, but restaurants and businesses nationwide want to celebrate you with amazing freebies and discounts to make your ...

ROANOKE, Va. – The Giver Loyalty Program is now active in 37 Goodwill stores across Virginia, including six locations in Roanoke. It’s a first-of-its-kind program for the nonprofit retailer.

DSW's Semi-Annual shoe sale is officially underway. Shop major brands like Adidas, Dolce Vita, and Steve Madden for up to 65% off now through July 9.

The core objective of Lowe’s loyalty program? Drive one more trip The retailer’s dual loyalty programs focus on driving frequency by meeting customers’ needs at every stage of their journey.

Carnival Cruise Line is restructuring its rewards program, but the change, which includes a new name -- Carnival Rewards -- and a new accrual plan, isn't being embraced by all of its loyalty members.

Carnival's elimination of lifetime loyalty status has long-time cruisers furious. Comments from their brand ambassador suggest adjustments might be possible.

How brands can make better use of loyalty data Loyalty programs need to go beyond discounts if brands want to stay relevant amid increased competition.

Some Carnival cruisers are enraged over the changes coming with the cruise line’s new loyalty program.

In the ultra-competitive market for consumer packaged goods (CPG), brand loyalty programs play a crucial role in differentiating your brand from the rest.

Carnival Cruise Line will launch its new loyalty program with new features, new ways to earn status, new reward categories and a new name: Carnival Rewards. The new program will take effect in ...

Current Carnival loyalty members will receive emails ahead June 2026 that provide detailed information, tools to track status, point balances and tips to maximize rewards under the new system.