As customer expectations increase, so does the need for excellent customer service and customer experience. There are many methods to improve CX - some complex and costly, others relatively simple ...

(Also see the infographic at the end of this article.) 1. The Meek Customer generally will not complain. Social response: The Meek Customer will only post or comment on Facebook or Twitter when she ...

For brands, that means there are only tiny windows of opportunity to grab attention: They have mere moments, and they have to make each moment matter by delivering "instant digital gratification"—the ...