As cursive gets phased out of young people’s education, the school wanted to be more welcoming to students who may have never learned the writing style. “The new logo features the Washington ...

Lord & Taylor is going against the grain and bringing back its cursive logo. The department store is set to relaunch this year as an online discount luxury retailer after its previous owner ...

CHESTERTOWN, Md. — In an effort to increase its brand recognition and visual appeal, Washington College has unveiled a redesigned logo and updated visual identity, marking the most significant ...

Johnson & Johnson is replacing its instantly recognizable logo that’s been in use for 135 years. Gone is the cursive, which was based off the handwritten signature of company co-founder James ...

When Johnson & Johnson’s recent abandonment of its 136-year-old cursive logo was followed quickly by Eddie Bauer ditching its script wordmark of six decades, alarm bells rang in all corners of ...

Olive Garden’s old logo—which, by virtue of how long it’d been around, had achieved something of an iconic status in the universe of sit-down chains—looked like the signature of a teenager ...

Script logos are so last season. NFL.com reports the New England Patriots are ditching their cursive and curvy logo for block lettering. Here is an image with the old logo on the left and the new ...

Lord & Taylor is going against the grain and bringing back its cursive logo. The department store is set to relaunch this year as an online discount luxury retailer after its previous owner ...