Nigerian brand strategist Eval Joe Eka has announced the launch of Prime Influence Limited, a Lagos-based agency aimed at ...

The influencer and comedian surprised unsuspecting shoppers at a pharmacy who were looking for the brand. CeraVe senior ...

Discover the best marketing events in India for 2025 that every brand builder and growth hacker needs to attend. Network with ...

The platform announced a slew of new features including branding solutions, automation tools and an artificial ...

Grabbing the attention of consumers is nothing short of an arms race for brands. You stockpile on compelling pieces of advertising and carpet bomb via broadcast channels. If 70% of the messaging is ...

E-cigarettes, also known as vapes, have gained popularity in recent years.  These battery-operated devices heat liquid ...

East Yorkshire creative marketing agency Sowden & Sowden has strengthened its fast-growing team with two key appointments, ...

With AI-powered storytelling gaining momentum, influencer marketing is moving beyond top-of-the-funnel awareness to driving ...

Move over, brand ambassadors with sculpted jawlines and curated Instagram reels, there’s a new breed of influencer stealing ...

As marketing undergoes one of its most radical overhauls in decades, the role of the Chief Marketing Officer is being ...

Actual SEO Media, Inc. Optimizing a website for local searches allows a website to appear for local users searching for their services or p ...

It’s about buying access to the fan passion that surrounds the property, and embedding that emotional equity into your own ...