Here are a few of the best new company logos in existence. Sometimes, the best logos aren't outside the box. Supercell uses chunky, stacked font which is a cool T-shirt trend right now.

Branding - This infographic looks at the appeal of retro logos, the key elements to consider when creating one, and examples from brands.

So it's no surprise that there's usually more to a logo than what you may notice at first glance. Many actually have some pretty cool hidden designs. Watch the video above to see subliminal ...