Despite the fact that the world seemingly craves short-form content, you still cannot overlook the value that long-form can bring. From my over 30 years of experience, I can tell you that detailed ...

Long-form content keeps readers’ attention longer, but not proportionally so. Layman’s logic makes us think that the longer an article is, the better -- but that doesn’t take abandonment and ...

The power of short-form video content cannot be ignored. Platforms like TikTok, Instagram Reels and YouTube Shorts continue to revolutionize how brands connect with their audiences. These ...

Video content is everywhere, but SEO-savvy short-form videos are rare. Thanks to platforms like TikTok, Instagram Reels and YouTube Shorts, these bite-sized videos, typically 15 seconds to two ...

But slowly, short-form content presented some problems for YouTube’s Partner Program. YouTube partners make money from ads, which are frequently shown in long-form videos.