Early in the story, Eggers describes the Every logo: “It was three waves crashing around a perfect circle, and hinted at the flow of water, the bursting of new ideas, of interconnectivity, at ...

5. Keep It Simple Often, business owners try to make a name or logo too intricate or complicated. Instead, think through how the name and logo will be used—including in different contexts.

And largely, OpenAI is the name that people associate with this new age of AI, with its logo being its "most recognizable brand element," as the company once said of itself, per Fortune.

Dallas has been using its logo for around 50 years and wants a federal judge to put a stop to a local clothing company’s use of a similar branding.

Nokia redesigned its logo for the first time in decades to distance itself from its public image as a phone company. The new logo, announced on Sunday, features five different shapes coming ...