Bold, strategic branding is reshaping how law firms build reputation, attract talent, and stay competitive. Here’s how the ...

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For decades, the word luxury in fashion conjured up images of grand Parisian ateliers, exclusive runways, and heritage logos ...

I've spent entirely too much time browsing Amazon listings, and found some hilarious and unfortunate drop shipping "brands" ...

While Starbucks isn’t going anywhere soon, it’s clearly one of the overrated brands when it comes to actual coffee quality.

For decades, T-shirts, sweatshirts and other clothing under the Columbia Sportswear brand and clothing emblazoned with the Columbia University name had more or less a peaceful coexistence without ...

Adidas returns with a second “Originals Golf” capsule, offering a range of apparel, footwear and accessories that respect the company's history.

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Women’s clothing retailer Zara's expected opening of a new store at the Smith Haven Mall, which is getting a multimillion-dollar revamp, will be part of the mall's "bold transformation of the ...

The Sun Microsystems logo is perhaps the best ambigram logo of all for its geometric perfection. The clever rotational symmetrical chain looks like it could be a tech component chip, and it was ...

BYD preps new ultra-luxury EV brand for Europe After launching Denza earlier this year, BYD is set to introduce another luxury brand to Europe.

A breakdown of the 30 best sportswear logos from Nike to Gymshark. Get brutally honest, practical advice for your own fitness or apparel brand.