The following Monday, Sanrio followed up Okumura’s announcement ... and a cute tail that resembles a cinnamon roll. Aside from receiving mountains of merchandise, Cinnamonroll has starred ...

Sanrio chose Cinnamoroll as the ... plays a key role in its popularity. Inspired by cinnamon rolls, its name combines “cinnamon” with “roll,” referencing his curled tail, which resembles ...

a cinnamon roll. Sanrio also has some school backpacks for kids, including an ensemble of their most popular characters, such as Keroppi, Little Twin Stars, Pochacco, Cinnamoroll, and Hello Kitty.