The punny headlines practically write themselves, as Charmin fans who were flushed with pride at having won free toilet paper for a year suddenly found their wins had been wiped away, and their ...

The Charmin line covers Charmin Ultra Strong, Charmin Ultra Soft, Charmin Basic, Charmin Plus and Charmin Fresh Mates. The rolls come with different strength, softness, weaves, lotions and sizes.

Procter & Gamble’s Charmin brand is stepping up its mobile commerce game with an advertising campaign that lets consumers buy products. The Charmin mobile ads promote the company’s Ultra ...