Shares of WK Kellogg, the cereal maker behind Fruit Loops and Frosted Flakes, skyrocketed 50% after the Wall Street Journal reported Wednesday that Ferrero was nearing acquiring the company for $3 ...

Frosted Flakes and Fruit Loops are taking the spotlight in the latest Crocs collab, featuring limited-edition shoes and Jibbitz charms that showcase the two cereals and their mascots.

Kellogg’s Mashups Cereal is available in stores nationwide and online at a suggested retail price of $3.99 for a 9.8-ounce box and $5.69 for a 15.6-ounce package.

Libs of TikTok, an account that has more than 2.6 million followers, shared a post that read: "Fruit Loops promotes free access to a digital library on their cereal boxes for kids.

The account, which boasts 1.9 million followers, posted a message stating, “Fruit [sic] Loops is now encouraging kids to go online and read their free library of woke propaganda.” ...

Freeze-dried fruit isn’t exactly cheap (one 1.2-ounce bag at Trader Joe’s is almost $3, and that’s a whole serving if you’re attempting to eat it in cereal form).

An earlier study by the Yale Rudd Center for Food Policy and Obesity in 2009, showed that children were not starting off the day right if they were eating common cereals marketed to them. The ...

The 1960s didn’t really begin until 1963, and I say this not because Vietnam was getting bloodier, the Beatles were getting hotter and Camelot was coming to an end. That was the year Kellogg&… ...

The cereal will be divided into three categories- slow burn, keep me going, and pick me up- and extras such as fruit, yoghurt, protein balls, or honey, will cost an extra $2.