One video already has over 13 million views. DuBois showcases her properties with a now-signature style, playing hide-and-seek while using autonomous sensory meridian response (ASMR), as she whispers.

You don't play Red Rover; you watch "Monday Night Football." You're too mature for dodge ball; now you drive on the Beltway. And instead of playing hide-and-seek, you go geocaching.