So said Jesus Christ to his mother, Mary. Bruce Barton, famed advertisingagent, President of the advertising firm of Barton, Durstine & Osborn,puts business in italics. This is the contribution to ...

Mr. Bruce Barton used to edit magazines—The Home Herald, The Housekeeper, Every Week; he was at one time sales manager of a magazine—Collier’s. He constantly writes articles for magazines ...

“When you’re through changing, you’re through,” Bruce Barton once said. There was one thing about Barton himself that never changed — his faith in spunk, selfhelp, salesmanship ...