Business News: New Delhi, Jun 21 (PTI) Bakery food company Britannia Industries will seek to tap opportunities in the cake category through the launch of innovative ...

Conceptualised by Grey Group, the campaign showcases a funny take on a father-son duo fighting over a packet of cake. Advertisment. 0. Login Join BMI. Sign In with Google ...

The TVC has been conceptualised by Grey Group India. It brings out the best of a father-son relationship where the father tries his level best to convince his son why he should get to eat the cake ...

Britannia Industries, an FMCG brand, has named Mumbai-based Tilt Brand Solutions as its brand and communication agency on record (AOR) for the cakes, rusk, bread and croissant portfolio. Tilt has ...

For its flagship biscuit business, Britannia is working on diverse regional preferences and will continue to build on localised strategies to win in 'many Indias'.