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CEO Brendan Whitworth expressed his dissatisfaction with the longstanding use of “domestic” in a letter titled “A Call for American Beers.” AP.
Brendan Whitworth, U.S. CEO of Anheuser-Busch, wants to make the marketing change in order to reflect the pride of the brand.
Last month, Anheuser-Busch CEO Brendan Whitworth wrote a letter to start the movement to serve up "American" beer, and that will be the case at the ballpark as Opening Day has arrived. "I don’t ...
CEO Brendan Whitworth sent a letter to distributors and partners saying “domestic” is used too often at places where beer is sold, and he’d like them to swap the words.
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