Ad agency Leo Burnett says its idea was co-opted. Part of the campaign to promote the new "Simpsons" movie is turning real 7-Elevens into Kwik-E Marts, the fictional convenience store of the series.

However, if you're nineteen, and you have no idea ... book's like a barbaric yawp from the top of a Nintendo console. I'd read it now, before things get out of hand. Top Design Within Reach Promo ...

Ely Callaway's posthumous book, "The Unconquerable Game," details ... well as the name "Big Bertha" signaled a massive change in design, sound, playability and identity for his company.

Veteran Mario designer Takashi Tezuka told Polygon that he calls the book “The Seeds of Super Mario Maker,” and when paired with the game’s electronic manual, can be a huge boon to budding ...