While they have signed deals with major luxury labels, K-pop groups are welding their star power to champion small brands, too, including Lucila Safdie, Shushu/Tong and Fancì Club.

Stray Kids member Hyunjin has been announced as the new brand ambassador of French luxury jewelry and watch brand, Cartier. The company welcomed the K-pop idol through a statement. Hyunjin joins ...

Then stop what you are doing and check out this photo gallery of your K-pop crushes hitting the red carpet in style. From BLACKPINK 's Jisoo and BTS ' Jimin to G-Dragon, we are celebrating the ...

M ake-up artist An Sung-hee and photographer Park Jong-ha got married on October 26. While Blackpink's Jennie, Byeon Woo-seok and more stars joined the duo on their special day, BTS' V send his ...

Jisoo's first major award for her role in the zombie apocalypse drama Newtopia has sent BLACKPINK fans into a frenzy of ...

Jennie from Blackpink and V from BTS were seen holding hands in Paris, according to a video posted by a French journalist ...

BTS's V and BLACKPINK's Jennie nearly broke the internet after they were spotted walking hand-in-hand in Paris By: Jason Brow. Reading Time: 2 minute. May 18, 2023 9:37AM EDT ...

BLACKPINK's Jisoo Surprised Fans Dying Her Black Hair Lighter for Fall 2024. A subtle but major change for the star, who rarely dyes her hair these days. By Kara Nesvig. October 7, 2024.