Below, I look back at nine of the best ambigram logos and why they work – plus two that didn't. For more inspiration, see our pro tips for logo design.

The Versace logo is one of the most, shall we say, distinctive fashion logos. However, it had a deep resonance to designer Gianni Versace, who based it on a mosaic spotted in his hometown of ...

The best logos of the 1950s might be dated, but they still inspire graphic designers today. That's partly because the '50s were in many ways a time of profound cultural transformation and ...

The super-early-rate deadline for Fast Company’s Most Innovative Companies Awards is Friday, July 25, at 11:59 p.m. PT. Apply today.

Along with the proliferation of AI companies has come a proliferation of AI company logos. The fascinating thing, highlighted by several publications, is that many of these logos look near-identical.