The brand, which IRI says has a 14.2% share of the domestic premium beer market, slipped behind Coors Light last year as the country’s second-best-selling light beer. Lite’s problems are manifold.

And Michelob Ultra (95 calories per 12-ounce serving) had the biggest gain for a beer brand in 2017, with sales growing by 23.6 percent over the previous year to $1.6 billion.

Beer bellies are an actual thing, and not just something you joke about with your bros and broettes. Beer is not a low-calorie beverage, and soon, you’ll know just how many calories are in that ...

New Package Design: Refreshed Look, Same Award-Winning Flavor TORONTO, June 22, 2023 /PRNewswire/ -- Partake Brewing, the low-calorie leader in the non-alcoholic craft beer space, announces a new ...

The beer is in test mode in 15 cities, and it's uncertain when - or whether - it will launch nationally. Still to be determined: How big the market for ultra-light beer is.

Bud Light NEXT, the brand’s first-ever zero-carb beer, is hitting the market after spending nearly 10 years in the making. The company describes it as a beer “offers the sensibility and stats ...

A new take on the beloved "National Beer of Texas" hits Houston shelves on Tuesday, according to a news release. "Lone Star 24|7" is now available in the Bayou City, Austin, Dallas, Forth Worth ...