Plus: The pivot to video is really happening, digital subscriptions may have peaked, and other findings from RISJ's 2025 ...

Leaders from startups Curious Elixirs mocktails, Ergatta, which makes connected rowing machines, and boxed produce company ...

The acquisition reinforces Oktopost’s commitment to helping B2B marketing leaders create more impactful content.

Oktopost, the leading B2B social media management, employee advocacy, and Marketing intelligence platform, announced today the acquisition of Milk Video, a video creation company focused on ...

Table of Contents Why Alignment Matters Defining Clear Marketing Goals Understanding Your Audience Across Channels Choosing ...

and builds a stronger brand image across all social channels for potential B2B buyers to see. Nothing worth its weight comes easy—master the social media landscape to reap the benefits The social ...

Once overlooked by advertisers, Reddit is rapidly emerging as a powerful and authentic platform that's challenging brands to rethink how they connect with audiences in an increasingly crowded ...

Many B2B businesses are ignoring the consumer insights that social media can provide, according to a report by Satmetrix. Only 49% of surveyed B2B brands track what consumers are saying about them via ...

In B2B environments, effective communication is crucial for shaping revenue outcomes and brand perception. By aligning ...

The Cannes Lions International Festival of Creativity on day three revealed the winners in Creative Data Lions, Direct Lions, ...

Today, Adobe (Nasdaq:ADBE) announced that enterprise digital networking company Lumen Technologies is embracing Adobe ...

B2B marketing trends 2025 include integration of AI and automation, a growing focus on data privacy, and building community ...