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The Taylor Swift Effect: How the Global Icon Added $992,361,912 In Brand Value to the NFL
Taylor Swift strutted into Arrowhead Stadium for the first time in September 2023 to cheer on her boyfriend Travis Kelce, and ...
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How Patrick Mahomes and Chiefs validated Arrowhead mystique after decades of the myth
Even as Arrowhead was becoming an NFL icon and fans were animating the scene with such feats as a 156-game sellout streak, extreme tailgating and reclaiming in 2014 the Guinness World Record for ...