Experiential marketing has always been hard to measure. AI changes that. Brands can now attribute ROI not just to footfall or ...

Mobile digital billboard firm FLO Advertising is using Hypervsn’s rotor-based LED displays in a concept that will be rolled out to other cities in the US. The world’s “first 3D holographic experience ...

Danish Devgn embraces AI as a valuable creative tool in filmmaking. Meanwhile, Kamal Haasan expresses concerns about AI’s inability to replicate real human emotions.

Lovers of Egyptian history are in for a treat as an immersive exhibition taking visitors back thousands of years comes to ...

SAG-AFTRA filed an unfair labor practice charge against Epic Games, over using an AI voice acting for Darth Vader in Fortnite ...

SAN FRANCISCO (Reuters) -Even as Nvidia reported another blockbuster quarter of 69% sales growth on Wednesday, the maker of ...

Nvidia (NVDA) released its highly anticipated first quarter earnings report after Wednesday's closing bell, rounding out the Magnificent Seven's earnings season. Ahead of the earnings release, the ...

At the 129th Medical Assembly, delegates debated AI's implications, focusing on sovereignty, regulation, and responsibility in healthcare and ethical frameworks ...

An interview with the founder of Eridanus Industries about one of the most ambitious real-time tactics games in development today.

Researchers at Changchun Institute developed binary phase-engraved superpixels, enhancing complex field modulation efficiency ...

New research explores how future UK diets could look by the year 2050, including increased emphasis on sustainable foods and ...

For decades, Hollywood directors, including Stanley Kubrick, James Cameron and Alex Garland, have cast artificial ...