In a tough Hollywood job market, crew members and actors are finding more work in the creator economy, businesses led by influencers who post content for YouTube, Instagram and TikTok.

Final thoughts on the use of comparative advertising in India Comparative advertising can be effective in differentiating a product and helping consumers to make well-informed decisions, but it needs ...

In the weeks before last fall’s election, shares of Trump Media & Technology Group spiked as traders bet Donald Trump would return to the White House and make Truth Social the platform for ...

2025 Holiday Shopping Preview: Consumers Will Spend Carefully, Shop Earlier, Buy Via Social Media, and Scrutinize Brand Values ...

FOX News Media signed conservative podcaster and influencer Brett Cooper as a contributor who will provide cultural, social, and political commentary.

Media Matters Sues To Defend the First Amendment. Omnicom Group and the Interpublic Group of Companies accepted the Federal Trade Commission's anti-boycott proviso to complete their merger.

Media Matters for America has filed a lawsuit against the FTC, accusing it of waging a "campaign of retribution." ...

A Roadmap to Revive Hawai‘i’s Economy and Future Two local leaders argue that an effective combination of human capital, infrastructure and policy can create a growth economy that benefits everyone.

The decision to start advertising on WhatsApp marks a major shift for a private messaging service that has long positioned itself as being different from other social media platforms. Back when ...

The huge attendance at Cannes Lions and jubilant mood among attendees suggested AI may not be decimating the ad industry.

The Gotham EDU Film and Media Career Development Program has announce its 2025 cohort, consisting of 37 students, exclusively with Deadline.