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IPG posted negative organic growth of -3.6% in the March quarter, better than expected by Wall Street analysts, as the global advertising group helped clients plan for fallout from the trade war.
Guest Column: Dr. Anil Singh, Editor, STAR Views, shares his take on how online gaming contributes significantly to the country’s economy ...
Guest Column: Anup Chandrasekharan, COO – Regional Content, IN10 Media Network, writes on what is 'choking India’s entertainment industry' ...
In real life, AI has permeated all aspects of human society, helping with scientific research in laboratories, assisting in the restoration of mysterious ancient scrolls at archaeological sites, and ...
World Asia Global economy Cash-strapped Beijing drinkers turn to unlicensed ‘home bars’ The proliferation of illicit bars is a reminder that the world’s second-largest economy was already ...
Cash-strapped Beijing drinkers turn to unlicensed homebars Spread of illicit speakeasies underlines weak consumption in world’s second-largest economy ...
No other city offers that blend”. The marketing team has worked closely with creative and media partners Leo Burnett, OMD, FINCH, Rolla, Ogilvy, Otis and The Editors to bring the concept to life.
Global advertising revenue is expected to grow 6% this year, WPP Media said on Monday, lowering its earlier target of 7.7% due to uncertainty over U.S. trade policies.
For Jenny Jones, success in advertising comes down to three things: Pooh Bear-level wisdom, just enough naivety to be dangerous, and being the kind of person people actually want in the room.
Flywheel Australia, the ecommerce arm of Omnicom, has partnered with Uber Advertising and Criteo through an API integration aimed at helping FMCG brands run targeted retail media campaigns across ...
Following these approvals, WPP plc will attain controlling interest in the three companies, enhancing its strategic presence in Pakistan’s media and advertising services sector. Restrictive ...
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