Junior- to mid-level marketers – such as brand managers or marketing managers, or executives taking on a new marketing role – who are responsible for managing advertising efforts Senior executives ...

The title of this post is also the title of an invaluable YouTube video that, unlike most advertising claims ... Make Steve Jobs’ marketing strategy your communication strategy: give your ...

They learn to critically analyze the impact of strategic communication ... at top advertising agencies, public relations firms, publishing and design firms, nonprofits, government agencies and ...

Advertising agencies offer either a... Direct Marketing Execution, Planning and Strategy. Direct marketing connects your company... Integrated Marketing Communication for a Product Launch.

Are you interested in applied communications careers like advertising, public relations, and multimedia journalism? The MMSC’s unique combination of training in both communication strategy and ...

In addition to sharing across all internal communication channels, consider developing compelling narratives for public promotion as part of a greater PR or advertising strategy. People like to do ...

Advertising ... form of communication that ideally appeal to consumers' emotions and persuade them to purchase your product or service. Promotion is typically a short-term marketing strategy ...

Welcome to the Department of Advertising, Public Relations and Media Design. We believe in preparing our students to shape the world around them through the practice of strategic communication. Our ...

flexible degree centering on the fundamentals of communication strategy. You explore the relationship between brand, product, and audience and the role of marketing and communication practices within ...