COMMENT: Tesla has endured a brutal start to the year, but it will bounce back. Elon Musk’s personal brand has been battered by months of negative headlines, and as a result, Tesla has been bruised. But there are smoother roads ahead for the American EV giant.

Tech billionaire Elon Musk's Tesla Motors posted its long-anticipated earnings report — and it painted a dire picture of the company, with net revenue plunging by three-quarters. Experts attributed a large part of the drop to people simply rejecting the brand,