Frosted lips. Glitter lids. Hair clips that match your mood. The ’90s beauty aesthetic is back, and it’s cooler, glossier, ...

Discover why 1990s mall brands like Pendleton, J. Crew, and Ralph Lauren are thriving in the vintage market. Learn what to ...

Stranger Things actress Millie Bobby Brown has always had her finger firmly on fashion's pulse, and we love nothing more than ...

The tightlining makeup look is back from the early 2010s, but it's gotten a chic upgrade since the indie sleaze era.

Despite the popularity of baggy and barrel-leg designs, ’90s-inspired straight-leg jeans ... Starting with the Mary Jane in white, the schoolgirl aesthetic continues to captivate the most ...

Although Diana's specific bag was recreated in 2021 (more on that later), we can't help but feel that Gucci's newest bag for 2025 - the 'Giglio' - is very reminiscent of her iconic 90s look. The ...

Stylists and designers shared their favorite sandal trends right now, such as fisherman styles, and which shoes are falling out of favor this summer.

While soft glam and romantic glam share a minimalist philosophy, Turner notes that romantic glam brings in fashion and aesthetic styling ... chocolate brown, and deep plum—tones that melt ...

On June 2, 2025, LVMH announced that Jonathan Anderson has been appointed the sole creative director of Dior, overseeing ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Not all ideas that came about in the '90s are better left in that era. Here are 10 kitchen design trends we wouldn't mind ...