The feminine, romantic style known as the coquette aesthetic first emerged in the early 2010s and is seeing a massive resurgence thanks to Gen Z. Here's everything to know about the coquette trend.

The coquette aesthetic has been around for several seasons now, but it continues to grow in popularity as 2024's biggest fashion trends start to come into focus. With awards season in full swing ...

The term “clean girl aesthetic” may have been recently coined, but the concept itself is a sartorial tale as old as time. That is to say, it’s merely minimalism at its best.

Hailey Bieber put the clean-girl aesthetic on the map. Then she sold it for $1 billion. Beauty and branding influencers discuss the rapid rise of Rhode. Suzy Byrne, Reporter ...

What is ‘aesthetic’ TikTok? Kaeli Mae, who lives in Seattle, Washington, includes the hashtag #aesthetic in all her videos, a TikTok category with over 190 billion views on the platform.