The future of retail media in Southeast Asia lies in unified platforms that can activate across all channels – from in-store audio and screens to loyalty apps and full-funnel campaigns across on-site ...

In Australia, Tubi is a relatively recent addition to a cluttered streaming marketplace. Although News Corp and Tubi wouldn’t divulge how many Aussies watch Tubi, its viewership hours have increased ...

Varghese joined Jiostar in 2023 as Head of Network Advertising Sales. He joined Disney Star from ShareChat and Moj where he ...

One month later, a version of this tension is playing out in the commentary about WPP’s new CEO, soon-to-be ex-Microsoft’s ...

In this article, Krisneil Peres of Fame Keeda explores how fake influence is eroding trust in India’s creator economy, and ...

Channel 4’s Katie Jackson warns marketers are losing ownership of their brands as the use of creators and short-term ...

In today’s evolving economy, where conventional product claims no longer capture consumer attention, BFSI (Banking, Financial ...

This partnership, enabled by Unlimitail’s exclusive retail media offering and ad tech infrastructure, positions Pacvue clients to capitalize on the growth of the European retail media market with more ...

according to the India Influencer Marketing Report 2025 released by The Goat Agency (WPP Media) in collaboration with marketing analytics firm Kantar. The influencer marketing industry in India is ...

UK Gilts, once outperforming, are now under pressure as yields rise on fiscal concerns, while so far this year, the Footsie has risen by 10% in US dollar terms, and 18% in sterling terms, ...

WPP has much less financial firepower to pursue mega-deals. It had a respectable £738mn in adjusted free cash flow at the period end, providing healthy cover for dividends and buybacks. The company ...