The future of retail media in Southeast Asia lies in unified platforms that can activate across all channels – from in-store audio and screens to loyalty apps and full-funnel campaigns across on-site ...

In Australia, Tubi is a relatively recent addition to a cluttered streaming marketplace. Although News Corp and Tubi wouldn’t divulge how many Aussies watch Tubi, its viewership hours have increased ...

Varghese joined Jiostar in 2023 as Head of Network Advertising Sales. He joined Disney Star from ShareChat and Moj where he ...

One month later, a version of this tension is playing out in the commentary about WPP’s new CEO, soon-to-be ex-Microsoft’s ...

In this article, Krisneil Peres of Fame Keeda explores how fake influence is eroding trust in India’s creator economy, and ...

Channel 4’s Katie Jackson warns marketers are losing ownership of their brands as the use of creators and short-term ...