Gracenote, the content data business unit of Nielsen, has reported quarter-over-quarter growth in available programming on ...

Understand the diverse media habits of different generations and the importance of an age-inclusive approach for broader ...

Find out the latest advertising spend trends and competitive dynamics shaping European retail. Tailored for SMBs, this ...

Balance your short and long term brand performance goals with a full-funnel marketing strategy. Industry peers and experts ...

Throughout the month of April, Nielsen employees celebrated Global Volunteer Month with volunteering and environmental ...

Streaming and connected TV (CTV) are increasingly becoming a dominant force in the television landscape and a critical ...

NEW YORK – May 20, 2025 – For a third consecutive month, streaming’s share of total TV viewing reached a record high in April ...

NEW YORK – May 27, 2025 – YouTube maintained its lead among media companies in Nielsen’s April 2025 Media Distributor Gauge report, representing 12.4% of audiences’ time spent watching television.

The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...

During April, streaming’s share of TV viewing in Mexico showed a slight decrease of 0.1 percentage points compared to the ...

From Tokyo to Los Angeles, baseball is becoming a vibrant example of cultural fusion from multicultural audiences, with Asian ...

Extended agreement includes Local TV and OTT measurement and Digital Content Ratings ...