Digital marketing used to be all about driving as much traffic to your website as possible, but that norm has changed.

Now in its next evolution, DMWF North America brings together leading voices in digital transformation, data strategy, ...

The Web Guide by Google uses AI to organise search results into categories. Learn how this experimental feature could impact ...

Retailers are building their own media networks to compete for ad budgets, offering brands a way to reach shoppers beyond ...

Reddit reported record profits and growing AI-driven engagement, but analysts warn its reliance on Google search ...

YouTube has removed its Trending and Trending Now pages, moving toward a more personalised approach to content discovery.

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

As digital marketing navigates tighter budgets, evolving AI integration, and shifting consumer expectations, 2025 presents both challenges and opportunities. Brandwatch’s recent report highlights key ...

It can be easy to lose track of how many social media accounts you have. After all, how many people of a certain age never officially closed down their MySpace account? According to a new report from ...

Joe Green is a writer based in Bristol, UK. He acquired his first computer and dial-up modem in 1992 and has worked in the tech industry since 2000. He writes and podcasts, specialising in open-source ...

Kaitlyn Pearce explains why Audio Network limits the use of AI for video marketing in favour of human creativity.

Tight marketing budgets, teething issues when implementing AI, and trouble keeping up with consumer needs have all created a challenging digital marketing space for marketers in 2024. Yet, despite ...