OpenAI, the creator of ChatGPT, is preparing for a significant shift as it looks to introduce advertising into its widely ...

Jewellery brands are rewriting rules of masculinity, inventing new visual languages, and redefining aspirational storytelling ...

As part of a series on directors who have delivered memorable ads, we attempt to find out what makes these stories special ...

With the festive season underway, several brands have launched campaigns around Durga Puja and Navratri, using cultural touchpoints to connect with audiences. From boAt’s collaboration with Falguni ...

Chumbak has unveiled its new campaign “Celebrate a Life of Joy with Chumbak”, marking the next chapter in its growth story. At the heart of the campaign is a warm, slice-of-life brand film that ...

Up with Big Network Comeback: Watch the complete video here!

Girish Wagh has resigned as Executive Director and KMP of Tata Motors effective October 1. He will move to TMLCV as Managing ...

Under the new model, the first Meta account will be billed at £2.99 on the web or £3.99 on mobile, while each additional ...

Prior to this, Nisha Krishan was with the Everest Group as Vice President, Marketing and Interactive Experience ...

Thampy Koshy has been appointed as Advisor to the Digital Mission for the Ministry of Tourism, e4m has learnt. This is a part ...

Experts agreed that with programmatic delivering automation, precision and personalization, brands are preparing for a future ...

The case pertains to tweets made against Sardesai after he interviewed actress Rhea Chakraborty following the controversies ...