From purple press to AI lullabies and floating pandals, Havas is entering Cannes with cause-led campaigns that merge culture, ...

The latest ad films and campaigns from brands like Godrej Pet Care, New Balance, PUMA India, Being Human, Akasa Air, Narayana ...

Articles written by Rahat S Khan ...

Indian creators are quietly becoming the new faces of global marketing and the world is finally taking notice, says Fame Keeda co-founder.

The Israeli content recommendation and monetisation solution provider, Taboola has opened its office in Gurugram, its second ...

Reaches 1.50 lakh users for the video OTT app, with 20% of them being the paying users.

While the IAB Tech Lab solution is meant to protect advertisers, DoubleVerify has detected numerous cases of deception and ...

CBSE’s Sugar Board mandate for schools is an example of how simple communication can lead to policy change, says PersonaKraft ...

The AI-powered contextual advertising platform provider, Channel Factory has launched Channel Factory Intelligence, a media ...

Industry veteran Raj Kamble, founder and chief creative officer at Famous Innovations, shares his thoughts on Abby Awards, ...

The OpenAI Ghibli trend was beautiful, fun, and viral. But it exposed cracks in our approach to AI in art, says Oktobuzz ...