News

Creative agencies are trying to adapt to AI’s sudden invasion of their turf; it’s a sunny day for TikTok travel influencers; ...
Why sue Google now, when so many years have passed? Because “the pattern of anticompetitive behavior continues,” says OpenX ...
The Trade Desk continued its shaky 2025 earnings schedule when it reported Q2 results on Thursday. The company made a total ...
Discovery Global will also have its own streaming platforms in the form of Discovery+, The Bleacher Report and CNN’s new ...
The English word “yield,” derived from Old English, is a relic of a time when a ruling class might demand anything cultivated ...
PetSmart adopted Hightouch's AI decisioning tool to better reach its customers on a one-to-one basis through nuanced insights ...
The SSP is betting on the DOJ's antitrust remedies, plus relationships with agencies, DSPs and mid-sized advertisers, to help ...
After a recent expansion, Porter Airlines partnered with Samsung Ads Canada to reach new customers with timely and relatable ...
The pivot to AI has led to a gap in many SaaS and ad tech companies' payment models; AppLovin bounces back in Q2; and Grok ...
OpenX filed a lawsuit against Google over its anticompetitive practices. And HyphaMetrics claimed victory against Nielsen in ...
Too bad Ryan Reynolds didn’t join MNTN’s first-ever earnings call. It would’ve been fun hearing Deadpool answer questions ...
As the advertising industry races forward, core technology providers – particularly ad servers, dynamic creative platforms ...