I was talking yesterday with Carla Serrano. Along with being CEO of Publicis New York and chief strategy officer of Publicis ...

Publicis — which last year overtook WPP as the largest agency in the world based on revenues — has won Coke’s media business ...

North American media account to French rival Publicis (PUBGY) following a competitive tender, according to media reports on ...

WPP has failed to fend off Publicis to retain the North America media brief as the pitch comes to a conclusion.

Coca-Cola Co. has shifted its North America media account from WPP to rival Publicis Groupe following a closed review, Ad Age ...

This really isn't what WPP wanted to hear. Publicis has won Coca-Cola's North American media, worth $785m blast year, from ...

Cola's lucrative North American media account from WPP following a hush-hush competitive review, industry sources confirmed ...

Another challenge is the potential for anti-competitive practices. Publicis Groupe's dominance in the data and identity ...

WPP is hoping to fend off Publicis to retain the brief as the pitch nears a conclusion. Win or lose, the spotlight will be on ...

WPP (WPP) has lost one of its biggest North American clients for media buying and planning, Coca-Cola (KO), handing a win to French rival ...

WPP has lost another client in its media roster. Following the news last week that Coca-Cola’s North America media business ...

Publicis Sapient will leverage AWS's advanced generative AI services to help enterprises accelerate their digital business ...