Poppi soda slammed for ‘out of touch’ influencer stunt: ‘Definitely not buying another one’
The, the day after the Super Bowl, Allison Ellsworth, Poppi’s co-founder and chief brand officer, took to TikTok to address ...
Today5d
Coca-Cola launches prebiotic soda to compete with Olipop and Poppi
On Feb. 18, the Coca-Cola Company announced that, with a new product called Simply Pop, it is hopping on the prebiotic soda bandwagon being driven by brands like Poppi and Olipop. Simply Pop ...
The Cincinnati Enquirer5d
Simply Pop: Coke steps into the prebiotic soda market with a new product
Prebiotics are infused with plant fibers that ... live up to its promise of being “gut healthy” and that a can of Poppi soda doesn’t contain enough inulin, a type of naturally soluble ...
That's a Lot of Beef For a Prebiotic Soda
Trendy prebiotic soda brands Poppi and Olipop are beefing online. But which one is actually better for you? We asked a dietitian to weigh in.
AOL4d
Coca-Cola is Olipop and Poppi’s latest prebiotic soda competitor. But are ‘healthy’ sodas actually good for you?
Poppi, Olipop, and Simply Pop are all “prebiotic ... its couple grams of prebiotic agave inulin fiber. The other prebiotic soda giant, Olipop, calls itself “A new kind of soda” that ...
The backlash to Poppi's Super Bowl ad is part of a bigger problem facing brands
The backlash surrounding Poppi's Super Bowl campaign speaks to a new era of anti-extravagance in influencer marketing.