The Myrtle Beach Downtown Alliance announced the hosting of its August F1rst Friday ArtWalk. This event invites residents and ...

From beach days to viral TikToks, Publix’s ‘Pub sub’ has become a Southern staple. Here is why this sandwich is a must-try ...

NOAA predicts the 2025 hurricane season will be “above normal.” A South Carolina city ranks among top places to be affected ...

NORTH MYRTLE BEACH, SC (WMBF) -- Beginning this fall, North Myrtle Beach will require something new to be submitted with ...

A former Major League Baseball player died Sunday while trying to save swimmers from a rip tide off the coast of South Carolina, authorities said.

The bright red and navy blue Engine 2 will begin service Thursday, July 17 out of the small, twin-gabled Fire Station 2 on ...

This summer has seen high-profile crimes and many calls for service for Horry County Police. Crime data shows that certain ...

StoryCorps preserves a friendly feud between two newspaper columnists that began on a North Carolina runway in 1985.

A former MLB prospect who became a South Carolina lawman died a hero after selflessly jumping into treacherous waters to save a family of five from a rip current — and was swept away in front of his ...

A new sidewalk extension along Oak Street is set to improve accessibility and safety in Myrtle Beach, particularly benefiting students and outdoor enthusiasts.

Myrtle Beach-area club Capital Vacations is accused of racism, wrongful termination and retaliation by Jasmine Ray, a Black woman and former manager.

J. Baldwin III, a North Myrtle Beach city council member since 2003, has announced he is running for mayor of the city.