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Nintendo can flex its pricing power with Switch 2
The $110 bln Kyoto-based company kept guidance unchanged despite record sales of 6 mln for its most expensive video-game console. Caution makes sense given higher US tariffs, but the early success suggests it can charge even more without scaring off Super Mario and Zelda fans.
Nintendo has sold 6 million Switch 2 consoles and almost the same number of Mario Kart World
Mario Kart World was available as part of hardware bundles, but Nintendo ‘s figures suggest that a number of players bought the standalone Switch 2 console and bought Mario Kart World separately, bringing the game’s total attach rate to 96.7%.
After just four days, the Switch 2 had sold 3.5 million units, making it the most successful console launch of all time.
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The Nintendo Switch 2 can still be hard to find, with retailers selling out quickly. For those still on the hunt, Target just ...
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Nintendo sold 5.82m Switch 2 consoles worldwide in its first month of release and 5.63m copies of Mario Kart World.
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