News

When you’re Hailey Bieber, one headline isn’t enough. In the span of a single news cycle, the 27-year-old model–turned–beauty mogul scored her much-coveted Vogue cover and inked a deal to sell Rhode ...
Hailey Bieber recently sold her minimalist skincare brand, Rhode, to e.l.f Beauty for a mouth-watering £740 million ($1 ...
Hailey Bieber shared her thoughts on Rhode's $1 billion sale to e.l.f. Beauty and her plans as Chief Creative Officer and ...
At the Business of Beauty Global Forum, the entrepreneur reflected on the new partnership and said that she sees rhode ...
Hailey Bieber stripped down to a microscopic G-string thong bikini while celebrating the launch of her Rhode company's newest ...
The acquisition of Hailey Bieber’s brand, Rhode, by E.l.f. Beauty drove $20 million in media impact value for the brand ...
In her Instagram Stories, Bieber helped tease the upcoming launch of Rhode’s latest product: the Glazing Mist, a hydrating ...
Bieber founded Rhode in 2022, and will serve as chief creative officer once the deal closes. By Alex Weprin Senior Editor e.l.f. announced the acquisition Wednesday, with plans to add the fast ...
Hailey Bieber was noticeably silent about her husband Justin Bieber on his very first Father’s Day as a parent.
Hailey Bieber's Instagram features bikini pictures and Rhode products as the founder enjoys summer while celebrating her ...
This week, E.L.F. Beauty acquired model and mega influencer Hailey Bieber’s beauty brand Rhode for $800 million in cash and stock, with another $200 million dependent on growth. Rhode ...
Here's how Hailey Bieber's beauty brand, Rhode, created deep and passionate relationships, and what CPG brands can learn to drive success.