Just Food on MSN6d
“The product needs to present itself like confectionery, rather than part of the fruit aisle” – Agrovision’s Steve McVickers on the importance of branding in blueberries
Agrovision is producing blueberries in China to tap into local demand for the fruit, which has skyrocketed in recent years.
Agence France-Presse18d
China’s Yunnan Unveils Honghe Blueberry Brand Strategy to Drive Industry Growth
Yunnan Blueberry Conference kicked off on February 27 in Mile City, Honghe Hani and Yi Autonomous Prefecture, Yunnan Province, Southwest China. On the same day, the Honghe Blueberry Brand Strategy was ...
China Daily13d
Sweet prospects for nation's blueberry industry
Despite a rapid expansion, China's blueberry industry faces significant challenges, particularly in variety development and ...
China Daily10d
Coffee culture reigns in Yunnan's Pu'er
KUNMING — As the coffee harvesting season arrives, Pu'er city in Yunnan province, known as China's coffee capital, is alive ...
China's coffee capital brews new blend of culture, tourism
Tourists enjoy leisure time at a coffee manor in Pu'er, southwest China's Yunnan Province, Jan. 7, 2025. (Xinhua/Chen Xinbo) ...